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Twitter Alerts to keep Brisbane residents informed

20 December, 2013

Twitter Alerts to keep Brisbane residents informed

Lord Mayor Graham Quirk has today announced Brisbane City Council will join a new Twitter Alerts Service, which will help to alert, inform and connect residents with emergency information.

Council was specially invited to join the service, which is successfully utilised by other large government organisations such as police and fire fighters.

The Lord Mayor said the program would enhance Council’s already impressive social media presence.

“Council has successfully used Twitter as a communication platform in past crisis situations such the 2011 floods and Australia Day storms,” Cr Quirk said.

“The new Twitter Alerts program will improve our delivery of these messages by distributing Tweets to subscribers via SMS or as a special notification within their chosen Twitter app.

“The program displays these messages in a distinctive manner which differentiates them from regular Twitter feed content, ensuring key warnings and safety messages stand out.”

Cr Quirk said Council was always on the lookout for ways to effectively engage with residents via social media, with Council’s Facebook page now receiving more than 31,000 likes and Council’s Twitter account having 30,000 followers.

“This new feature complements our existing robust social media strategies and will help us keep the community even better informed if and when an emergency situation occurs,” Cr Quirk said.

“Residents can easily subscribe to alerts by signing up via Council’s dedicated URL at https://twitter.com/brisbanecityqld/alerts.”

For more information on Council’s Twitter Alerts service visit www.brisbane.qld.gov.au or call Council on 07 3403 8888.

[Ends] DECEMBER 19, 2013

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