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Lord Mayor provides 400 free CityCycle helmets

15 August, 2011

Lord Mayor Graham Quirk has announced 400 free helmets will be made available with CityCycle bikes to make it easier for people to access the scheme.

Cr Quirk today announced a package of seven initiatives to make CityCycle more affordable and accessible for residents and tourists.

Last week Cr Quirk announced a cut in the price of a daily subscription from $11 to $2 and the introduction of an $11 weekly subscription.

“There was always going to be an opportunity to enhance the scheme and since becoming Lord Mayor I’ve monitored it closely and am now making it more affordable and accessible,” he said.

“Providing 400 courtesy helmets with CityCycle bicycles will make it easier for users to take a spur of the moment trip without having to remember to bring their helmet.

“Feedback indicates that subscription costs, access to helmets and the subscription process have been barriers to more people subscribing to CityCycle, so we’ve focussed on these issues when developing these improvements.”

Cr Quirk said the 400 courtesy helmets would be attached to bicycles as part of a three month trial.

“I want to remove the barrier to spontaneous trips by having helmets available on bicycles and hope that people will not abuse that trust,” he said. “We will monitor the trial and see if it is viable to continue.”

Other initiatives announced by the Lord Mayor include the introduction of corporate subscriptions, express cards to allow instant access to the scheme for new subscribers, a new web mobile site and a fast tracing of terms and conditions to join the scheme.

“These initiatives I have announced will be at a fixed cost of $18,000 for helmets, express cards and software changes that will be paid for by a reallocation of marketing funds within the CityCycle budget,” he said.

“There will be no additional cost to ratepayers and JCDecaux will bear the liability for any possible reduction in subscriber costs.”

Cr Quirk said the enhancements were developed by Council in partnership with JCDecaux. The package would take effect from Monday, August 22.

The number of daily trips had increased as more CityCycle stations opened around the city. The average of 1,300 weekly trips in the first seven months of the scheme rose 50 per cent to about 2,000 since the 100th station opened in May. There were more than 65,000 trips since the scheme began in October last year with about 6,000 subscribers.

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